Do you struggle with your story?
Does your brand or organization lack a cohesive PR strategy?
Are you searching for that big idea to make your brand matter, your company count, your message connect and your cause resonate?
Here’s what Relevance can do
Help your company stand out in the marketplace with media, stakeholders and opinion leaders.
Help your brand build a story and strategy to make consumers care, think, feel and buy.
Help your startup use communications to take funding and sales to the next level.
Help your employees engage, advocate and implement company strategy.
Help your nonprofit develop a unique value proposition that drives results with donors.
Help your executives with CEO branding, speechwriting and communications counsel.
HOW WE START THE JOURNEY
Trusted experience and tested processes
We believe execution is everything. But failure can occur when you don’t have a clear strategy, a compelling narrative, a targetable audience, and a tangible plan.
Smart Choices
Win-Win Messaging
Results-Driving Creativity
“Bryan helped put PR on the map at P&G.”
— Kelly Vanasse
Chief Communications Officer, P&G Beauty
HOW WE DELIVER SMARTER
Working at, and with, some of the world’s greatest brands we’ve developed a process to develop your winning strategy, story and idea.
We have pioneered a suite of tools called accelerators to speed the time between strategy, messaging, big ideas and business growth. We work fast and smart.
Strategy Accelerator
Communications strategy is not about choosing from a menu of canned tactics.
It’s about making hard choices on where you’ll play and how you’ll win. We help you assess the landscape, frame and drive clear choices, organize for success and set the stage for brilliant execution.
Story Accelerator
Story and narratives are serious business.
Research tells us brands with strong narratives outperform in the marketplace.
Our story accelerator will help you answer profound questions. What do you stand for? How are you different? Why does it matter?
Idea Accelerator
Are you struggling to find that big idea? Are you stuck and need a fresh perspective to break out?
You are not alone.
Our idea accelerator process will help you generate big ideas that make your product sell, your message connect, and your cause resonate.
“We asked Bryan to develop a concept for a human rights initiative featuring President Carter. He knocked it out of the park. Bryan is a true big thinker.”
— Ambassador (Ret.) Mary Ann Peters
Former CEO, Carter Center
HOW WE BRING IT TO LIFE
Once the direction is set, we’ll implement your roadmap and execute relentlessly. And do it with Relevance.
The only strategy the consumer ever sees is execution, says AG Lafley, former Chairman and CEO, Procter & Gamble. We agree. Big ideas are a dime a dozen. Why? Because they either fail to launch or fail on execution. We can help you develop big, bold ideas that are executable in the marketplace.
Brand PR
Campaigns
Creative Facilitation
Media Outreach
Social Media
Influencer Marketing
Media Training
Corporate Comms
Media Relations
Thought Leadership
Executive Communications
Crisis Communications
Employee Communications
Start-up Communications
Speaker Training
Creative Services
Branding
Websites
Copy
Design
Sales/Marketing Materials
Videos
Presentations
“Bryan is the real deal. He is the rare breed that combines strategic thinking with creative genius. Bryan developed truly big ideas for some of our clients’ most memorable campaigns.”
— Paula Berezin
CEO, Social Capital
